As today’s generation in India is looking for career opportunities which explore their own creativity and imagination, there are many new jobs on the rise. The students in this generation want to be unique and have something that sets them apart from everyone else. Jobs like web designing and graphic designing are becoming popular day by day. Graphic designing is basically an art form in which information is presented using images, animations, clipart, text, and other visual effects. These days, companies want to present their ideas in an attractive manner and to make concepts clear and comprehensible. Also, in advertising, the information should be presented in a way that is most visually appealing. Graphics are also very important in the television, newspapers, movies, cartoons, video games etc.The field of graphic design is anything but narrow. There are lots of jobs one can choose within this field. They are: web designer, logo designer, photographer, multimedia designer, photo editing, illustrator, flash designer, creative/art director, visualizer etc.

There are many technical and creative skills that one requires to have a stable job in this field. To progress in this field, one must be very enthusiastic about their work. They should excellent analytical and innovative skills with a wild imagination. They should be able to interpret ideas clearly and present them in an attractive manner. They should interpret the business’ needs, be able to design by gathering the relevant information, integrating artwork and websites, and be responsible for promoting a product. A person in this field should also have good communication skills, be able to work in teams, with other writers, engineers, executives etc, be compatible with others, and be capable of multi-tasking. He/She should also be abreast of the latest trends, designs and innovations in the technology. To become a graphic designer, a diploma, degree or certificate with emphasis on designing is required. Bachelor’s degree course in this field is offered in some colleges where the curriculum consists of principles of graphics, art history, printing techniques, website design, computerized design etc. He/She should also have a good knowledge on Photoshop, CoralDraw, and Dreamwever, flash, VB, HTML, DHTML etc.

The salary range and the working conditions vary according to the company. Large advertising firms offer more money and have very good working ambience, where as small advertising firms might pay by the hour with congested environments. Be it small or big, the demand for graphic designers is on the rise as the web designing market is expanding. Therefore, if you have a knack for creativity and want to earn lots of money, graphic design is the right career field for you!